Ray-Ban Launches Mega Wayfarer And Clubmaster Sunglasses

new ray-ban mega wayfarer and clubmaster 2023

As the new season begins, many people are eager to refresh their wardrobes with stylish pieces that help them feel confident and on-trend. Whether it’s a new spring jacket or a fresh pair of sunglasses, finding the right accessory can make all the difference.

This year, Ray-Ban is making waves in the fashion world with their new Mega Wayfarer and Mega Clubmaster sunglasses.

Ray-Ban Mega Wayfarer

new ray-ban wayfarer sunglasses 2023

The Ray-Ban Wayfarer is already a timeless classic, worn by iconic figures such as Andy Warhol and hip-hop legends. However, Ray-Ban has taken this classic silhouette to the next level with the new Mega Wayfarer.

The larger frame comes in tasteful transparent colourways, adding a fresh twist to the classic design.

the new Mega Ray-Ban Wayfarer sunglasses 2023

As part of their new “Genuine Since” campaign, Ray-Ban is celebrating the brand’s 1937 founding with a tagline that highlights the genuine and classically cool style that the brand is known for.

The Mega Wayfarer’s frames and packaging are made from bio-based materials, paying homage to the brand’s iconic roots while remaining every bit as subversive today.

Mega Clubmaster

the new Ray-ban mega clubmaster glasses 2023

The Mega Clubmaster is another exciting addition to Ray-Ban’s collection, boasting a bold brow shape and retro sensibility that harkens back to the on-trend ’80s. They are available in sun as well as optical versions, the Mega Clubmaster features a broad temple and thick brown design for an even more distinctive look.

Both the Mega Wayfarer and Mega Clubmaster are available now on Ray-Ban’s website for $174, making them an affordable way to upgrade your frames in time for spring.

the new ray-ban mega clubmaster sunglasses 2023

With their stylish design and enduring appeal, these sunglasses are the perfect way to channel a fresh sense of style while staying true to classic fashion.

The Story Of Ray-Ban Wayfarer

The Story Of Ray-Ban Wayfarer

Ray-Ban Wayfarer glasses are one of the most iconic and timeless eyewear designs in the world. The history of Ray-Ban Wayfarers dates back to the 1950s, when the American company Bausch & Lomb, a manufacturer of eyeglasses and lenses, created the brand Ray-Ban.

At that time, sunglasses were mainly used by military pilots, but Ray-Ban aimed to create a fashionable and practical eyewear line for the general public.

ray-ban wayfarer design

In 1952, the company introduced the first Ray-Ban Wayfarer model, which quickly became popular among movie stars and celebrities. The Wayfarer’s distinctive design, featuring trapezoidal frames and metal rivets, set it apart from other sunglasses on the market.

The frames were made of acetate, a new material at the time, which allowed for a variety of colours and patterns to be used in the design.

Ray-ban wayfarer classic sunglasses

In the 1960s, the Wayfarer reached new heights of popularity, thanks in part to its association with counterculture icons such as Bob Dylan and Andy Warhol. The glasses also appeared in numerous films and television shows, such as “Rebel Without a Cause,” “The Blues Brothers,” and “Miami Vice.” By the end of the decade, the Wayfarer had become a cultural symbol of coolness and rebellion.

However, the popularity of the Wayfarer waned in the 1970s and 1980s as new styles of sunglasses came into fashion. In 1982, the Wayfarer received a boost when Ray-Ban signed a product placement deal with the movie “Risky Business,” in which Tom Cruise wore a pair of Wayfarers. The following year, the company introduced the Wayfarer II, which had a slightly larger frame and a more modern look.

In the 1990s, the Wayfarer experienced another resurgence in popularity as retro fashion became fashionable. Ray-Ban also introduced new colours and patterns for the frames, as well as polarized lenses for better sun protection. In the early 2000s, the Wayfarer was redesigned again with a slimmer profile and lighter materials.

Today, the Ray-Ban Wayfarer remains one of the most recognizable and iconic sunglasses in the world. It has become a classic design that transcends fashion trends and generations, and it continues to be worn by celebrities and fashion icons around the world.

The Story Of Ray-Ban Clubmaster

Ray-ban clubmaster classic sunglasses

Ray-Ban Clubmaster glasses have a rich history that spans over six decades. They were first introduced in the 1950s and quickly became a popular fashion accessory among the intellectual and artistic elite of the era.

The Ray-Ban Clubmaster was initially designed by Raymond Stegeman, an American optical designer. The frame was inspired by the browline glasses that were popular in the 1940s and 1950s. However, Stegeman’s design was unique, featuring a half-frame that accentuated the browline and provided a more sophisticated look.

ray-ban clubmaster design

In the 1950s and 1960s, the Clubmaster became synonymous with the intellectual and artistic movements of the era. Many iconic figures, such as Malcolm X and James Dean wore the glasses, and they quickly became a symbol of counterculture.

classic ray-ban clubmaster sunglasses

In the 1980s, the popularity of the Clubmaster declined as the oversized, aviator-style glasses became more fashionable. However, in the 2000s, Ray-Ban relaunched the Clubmaster, and they quickly regained popularity among a new generation of fashion-conscious consumers.

classic ray-ban clubmaster sunglasses

The glasses’ timeless design has ensured that they remain a staple of the eyewear industry and a favourite of celebrities and fashion enthusiasts alike.